The tension is new, but proportional. Gemalto is running through a silent threat. Apple’s new iPad is present with its SIM card directly fixed into its tablets. Its spicy for Apple, but worries rise up in investor’s mind. The analysts consider it as a storm for Gemalto’s largest revenue stream. Gemalto shares has already faced a problem of fallen of 1/5 value. Its making profit policy from installing chips and managing payments system in the fast-growing mobile transaction markets has a new challenge now. Even the experts are worried about its home market of Europe. But Gemalto with a brave concept replied the slap. It assures that Gemalto upholds the world leadership with its ultra-secure platform.